The #1 free software for salons & spas

We’re the world's largest booking and marketing platform for beauty and wellness, trusted by over 100,000 professionals for their operations.

Businesses choose us because of our powerful, easy-to-use features, including online booking, payment processing, client management, and marketing tools—all in one seamless platform.

With our built-in marketplace, we connect your business to millions of potential customers, providing unmatched opportunities for growth and success.

We help your business grow by providing powerful tools to attract new clients, retain existing ones, and automate your operations. With our global marketplace, you can reach millions of potential customers searching for beauty and wellness.

Our marketing features, including automated reminders, client referrals, and promotional tools, help boost bookings. Our essential tools like online booking, payment processing, and scheduling streamline daily tasks. Our real-time analytics provide valuable insights to track performance and optimize your strategies.

By automating time-consuming processes and connecting you with more customers, Fash empowers your business to thrive.

No, we don’t charge any hidden costs. Fash is subscription-free, with all core features included at no cost—no monthly fees or surprise charges.

We also offer optional add-ons, such as online payment processing and advertising services, where you only pay for what you use. Our pricing is fully transparent, and all details are clearly outlined on our pricing page, so you always know what to expect.

No commitments, no long-term contracts, and no subscriptions.

We’re free to use immediately without any long-term obligations, and you can cancel anytime. We believe great software should be accessible without locking businesses into expensive contracts.

Yes! Fash is designed to support businesses of all sizes, from independent professionals to larger teams and enterprise businesses with multiple locations.

Whether you’re a solo entrepreneur or managing a growing team, we provide flexible tools to help you run and grow your business efficiently. With features like calendar management, marketing tools, and team-specific tools, Fash adapts to your needs at every stage of growth.

We’re built for a wide range of businesses that offer beauty and wellness. Fash is specifically designed for hair and nail salons, spas, barbershops, massage therapists, and medspas to seamlessly manage their bookings, student information, and payments. It’s also a great tool for fitness trainers, physical therapists, tattoo and piercing artists, and tanning salons—offering easy scheduling, class management, and marketing features tailored to each business type.

Fash helps businesses reduce no-shows with automated booking reminders via email and text, ensuring clients never forget their bookings. Businesses can implement flexible cancelation policies and secure bookings with deposit or prepayment options. The platform also allows easy rescheduling, which helps prevent cancelations and no-shows. These features help businesses stay in control and retain more clients.

Yes. If you're switching from another platform, you can easily import key data like client details and booking services and classes. Our team is here to help make the transition seamless, so you can start using Fash without missing a beat.