Modernize your checkout experience and get paid quick and easy. Your all-in-one payments & billing solution to grow your business.
Excellent5/5700+ reviews
89%+
Fewer no-shows
35%+
More sales
20+
Hours saved monthly
99.9%
Uptime
Collect more payments, faster.
Make it a breeze to collect payments, tips, and automate your billing. Safe and secure payment options, fully integrated into your account, with no hidden fees or surprises.
In-person
Accept in-person payments with a tap, dip, or swipe.
Online
Clients can pay fully or a deposit when booking online, and tip later.
Payment links
Create and send digital invoices, share QR codes, or text and email clients with a link to pay.
Manually entered
Key in card information directly into Fash or your card terminal.
Automatic billing
Charge clients automatically for recurring services at a set frequency.
Card on file
Securely store a customer’s preferred payment method to use for future transactions.
ACH direct debit
Enable customers to pay their bill directly from their bank account with ACH Direct Debit.
Buy now, pay later
Drive more business by letting customers pay over time with financing options.
Go beyond payment processing
Save time and access tools to grow your business. Built for teams of 1 to 100+.
Stop no-shows
Charge no-show & last-minute cancelation fees so you still get paid.
Daily payouts
Boost your cash flow with daily payouts to your bank account.
Track your growth
Get a clear view of your business, sales, and clients with detailed reports.
Secure every booking with deposits and cancelation policies
All the tools you need to protect your time and revenue.
Collect deposits or full payments upfront to secure bookings
Charge fees for late cancelations and no-shows
Customize your payment, cancelation, no-show, and rescheduling policies to suit your business
Never miss a payment with stored cards and automatic billing
Save time, reduce late payments, and boost your cash flow.
Securely store customer payment methods for one-click payments
Clients can enable Autopay to automatically pay invoices on their due date
Offer payment plans for clients to pay monthly or in installments
Payment tools for every business
Enjoy low-cost, safe, and hassle-free payments. Integrated directly to your account for effortless checkout.
Our sleek card terminals let you take payments quickly and securely.
Use Tap to Pay on iPhone and Android to take payments from anywhere easy.
Pass on processing fees to your clients with an optional surcharge or convenience fees.
Grow faster with more clients, more bookings, and more revenue. See how businesses are thriving on Fash*
3X+
More leads
35%
More sales
89%
Fewer no-shows and cancelations
290%
More tips
44%
Booked outside of business hours
93%
Payments collected on time
Top-rated by the industry
Delivering exceptional customer experiences with best-in-class booking software designed for beauty and wellness. See why they love Fash
Booking made easy
I can’t believe how much Fash has changed things for my salon. The booking system is so simple for clients to use, and I’ve been seeing more new appointments every week. It’s taken away the stress of managing my schedule and made growing my salon feel effortless.
John D.
Hair Salon Owner
So many new clients!
As a massage therapist, I used to struggle with cancellations and slow weeks, but Fash completely turned things around. Now I connect with new clients regularly, and no-shows are way down. My practice feels steadier than ever, and it’s given me the confidence to expand.
Emily R.
Massage Therapist
I can't believe it's free
Fash has been a lifesaver for my wellness studio. I’ve noticed a real increase in bookings, even during times that used to be quiet. It’s also helped me reconnect with past clients who were hesitant to return. Running my business feels easier, and I’m so grateful for the support.
Sarah K.
Wellness Business Owner
Committed to your success
Tailored support for your business—whenever you need it.
24/7 priority support
Chat with our customer care team anytime. We’re here to help.
Migration support
Our team can help bring your data from other platforms.
Expert consultation
Get direct access to product experts for guidance on everything.
Frequently asked questions
Can I still use Fash if I don't want to accept payments?
Yes, absolutely! You can use Fash without processing payments through our system. While our payment solution provides added benefits like upfront deposits and no-show protection, it’s entirely optional. You can still manage bookings, calendars, and other features without enabling payments.
Does Fash charge any booking fees?
No, we don’t charge booking fees for each booking. Plus, you get unlimited bookings at no extra cost. You won’t be charged for clients who book through your website, Google, or social media, whether online or offline.
However, if a new client finds your business through the Fash Marketplace, a one-time fee applies. Returning clients won't incur any further charges.
Are there costs for marketing campaigns or SMS reminders?
We provide free automated emails and text messages for new bookings, appointment reminders, cancelations, and reschedulings.
Additionally, we offer powerful tools to create engaging marketing campaigns with a free email and SMS allowance to start. After this allowance is used, additional credits are billed as outlined in the Communications section of our pricing page.
What makes Fash the best platform for my business?
We’re the world's largest booking and marketing platform for beauty and wellness, trusted by over 100,000 professionals for their operations.
Businesses choose us because of our powerful, easy-to-use features, including online booking, payment processing, client management, and marketing tools—all in one seamless platform.
With our built-in marketplace, we connect your business to millions of potential customers, providing unmatched opportunities for growth and success.
How does Fash help my business grow?
We help your business grow by providing powerful tools to attract new clients, retain existing ones, and automate your operations. With our global marketplace, you can reach millions of potential customers searching for beauty and wellness.
Our marketing features, including automated reminders, client referrals, and promotional tools, help boost bookings. Our essential tools like online booking, payment processing, and scheduling streamline daily tasks. Our real-time analytics provide valuable insights to track performance and optimize your strategies.
By automating time-consuming processes and connecting you with more customers, Fash empowers your business to thrive.
Are there any hidden costs?
No, we don’t charge any hidden costs. Fash is subscription-free, with all core features included at no cost—no monthly fees or surprise charges.
We also offer optional add-ons, such as online payment processing and advertising services, where you only pay for what you use. Our pricing is fully transparent, and all details are clearly outlined on our pricing page, so you always know what to expect.
Is there a minimum commitment or contract?
No commitments, no long-term contracts, and no subscriptions.
We’re free to use immediately without any long-term obligations, and you can cancel anytime. We believe great software should be accessible without locking businesses into expensive contracts.
Does Fash support businesses of all sizes?
Yes! Fash is designed to support businesses of all sizes, from independent professionals to larger teams and enterprise businesses with multiple locations.
Whether you’re a solo entrepreneur or managing a growing team, we provide flexible tools to help you run and grow your business efficiently. With features like calendar management, marketing tools, and team-specific tools, Fash adapts to your needs at every stage of growth.
What types of businesses can use Fash?
We’re built for a wide range of businesses that offer beauty and wellness. Fash is specifically designed for hair and nail salons, spas, barbershops, massage therapists, and medspas to seamlessly manage their bookings, student information, and payments. It’s also a great tool for fitness trainers, physical therapists, tattoo and piercing artists, and tanning salons—offering easy scheduling, class management, and marketing features tailored to each business type.
How does Fash help reduce no-shows?
Fash helps businesses reduce no-shows with automated booking reminders via email and text, ensuring clients never forget their bookings. Businesses can implement flexible cancelation policies and secure bookings with deposit or prepayment options. The platform also allows easy rescheduling, which helps prevent cancelations and no-shows. These features help businesses stay in control and retain more clients.
Can I migrate my data from my previous system to Fash?
Yes. If you're switching from another platform, you can easily import key data like client details and booking services and classes. Our team is here to help make the transition seamless, so you can start using Fash without missing a beat.
Ready to grow your business?
Partner with Fash and start growing your business today
*Stats based on our aggregated network and what professionals report to us. Results may reflect businesses using one or more products, or comparisons with businesses that previously did not use software or online payments. Fees apply to add-on services like card processing. See terms