How To Become a Photographer: A Complete Guide
Columbus, OH

How To Become a Photographer: A Complete Guide

Columbus, OH

How To Become a Photographer: A Complete Guide


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Jennifer Carlson
Written by
Jennifer Carlson
Edited by
Tara Farmer

How to become a professional photographer

Wondering how to become a photographer but don't know where to start? Photography is a great field for those who want to express creativity and make memories. Whether you're just starting out or looking to switch careers, these steps will help you build the skills, experience, and network needed to be a successful professional photographer.

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What does a photographer do?

Photographers are visual storytellers who capture moments, emotions, and details through their lens. They work in a variety of settings, from bustling events and serene landscapes to controlled studio environments. Their job goes beyond simply taking photos. They must consider composition, lighting, and timing to create compelling images that resonate.

Beyond the creative side, photographers handle technical tasks such as:

  • Editing images

  • Maintaining equipment

  • Managing digital files

  • Running their own businesses

  • Handling client communications, marketing, and billing

This role is both artistic and entrepreneurial, requiring a blend of creative vision and practical skills.

Essential skills for photographers

To succeed as a photographer, you need a mix of technical and interpersonal skills. Mastery of camera settings, lighting, and editing software is crucial for producing professional-quality images. You'll also need an eye for detail and composition, as well as the ability to adapt to different environments and subjects.

Equally important are people skills, especially if you work with clients or shoot events. Good communication helps you understand your client's vision and put subjects at ease. Organization, time management, and creative problem-solving will help you juggle multiple projects and deliver consistent results, even under pressure.

Step 1: Learn the basics

Start by learning the fundamentals of photography, including exposure, composition, and lighting. Many aspiring photographers also invest time in mastering editing software like Adobe Lightroom and Photoshop, which are essential for post-production work.

Practice is key. Take your camera everywhere and experiment with different subjects and settings. Over time, you'll develop your own style and learn how to handle common challenges, such as tricky lighting or fast-moving subjects. Don't be afraid to make mistakes! Each one is an opportunity to grow.

Education

Advanced training or a degree is not required to become a photographer, but taking classes or pursuing a Bachelor of Fine Arts (BFA) can help build your resume and skills. You can also use online tutorials, books, or local classes.

Step 2: Get the right equipment

Investing in the right equipment is essential for delivering professional results. Start with a reliable camera and a few versatile lenses that suit your chosen niche. As your skills and business grow, you can add lighting gear, tripods, and other accessories to expand your creative options.

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Take time to learn how to maintain and care for your equipment. Regular cleaning and proper storage will extend the life of your gear and ensure you're always ready for your next shoot. Remember, great photos come from skill and vision, not just expensive equipment.

Step 3: Build your portfolio

A strong portfolio is your calling card in the photography world. Start by capturing images for friends, family, or local events. Focus on quality over quantity, choosing your best work that showcases your skills and unique style. Keep your portfolio updated as you improve and take on new projects.

A professional portfolio website allows you to reach a wider audience and makes it easy for potential clients to view your work. Collect testimonials and feedback as you go, which will add credibility and help you refine your approach.

Step 4: Choose your niche

Photography offers many career paths, each with its own rewards and challenges. Some of the most popular types include:

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  • Portrait photography: Capturing individuals or groups, often in studios or on location

  • Wedding & event photography: Covering weddings, parties, festivals, and corporate events

  • Commercial photography: Creating images for products, advertisements, or businesses

  • Pet photography: Taking photos of dogs, cats, birds, and other domestic pets

  • Photojournalism: Documenting news, events, and real-life stories

  • Landscape photography: Taking scenic outdoor photos that capture the beauty of nature

  • Fashion photography: Highlighting clothing, accessories, and models for editorial or advertising purposes

  • Travel photography: Taking photos for travel blogs, magazines, or websites

  • Freelance photography: Part-time, flexible gigs without a permanent position

As you gain experience, you may choose to specialize in one area or offer a mix of services. Specializing can help you build expertise and attract clients seeking your specific skills, while versatility can open up more opportunities.

Step 5: Make industry connections

Building relationships is vital in photography. Attend workshops, exhibitions, and networking events to meet other photographers, potential clients, and industry professionals. These connections can lead to collaborations, referrals, and valuable learning opportunities.

Joining local photography clubs or the following professional associations can also help you stay informed about industry trends and resources:

  • Professional Photographers of America (PPA): A large association for professional photographers, offering resources, networking, and professional development

  • American Society of Media Photographers (ASMP): A trade association for media photographers, offering resources and advocacy

  • National Press Photographers Association (NPPA): A professional association for photojournalists

  • Photographic Society of America (PSA): A worldwide organization with a focus on competitions, study groups, and online education

  • North American Nature Photography Association (NANPA): An association focused on nature photography

  • Young Photographers Alliance (YPA): An organization for emerging media professionals

  • World Photography Organization: A global platform for photography initiatives

Online networking

Online communities, such as social media groups or photography forums, are great places to share your work, seek advice, and connect with peers from around the world. Some popular groups include:

  • Behance: A popular platform for showcasing portfolios and connecting with other creatives

  • Instagram: A visual platform for sharing photos and connecting with other photographers and fans

  • Facebook: Various groups dedicated to photography, including specific genres and camera brands

  • Flickr: A platform for sharing and discovering photos, with a community aspect

  • 500px: A community-driven platform for photography

  • Reddit: Subreddits dedicated to photography, such as r/photography and r/photograph

Step 6: Gain practical experience

Real-world experience is invaluable for building confidence and refining your skills. Volunteer to photograph community events, assist established photographers, or take on small projects for local businesses. Each job, big or small, will teach you something new and help you build your reputation.

Internships or second-shooter opportunities at weddings and events can provide hands-on learning and valuable industry insights. As you gain experience, you'll develop a workflow that suits you and learn how to handle the unexpected with professionalism and creativity.

A female photographer reviewing photos on the back LCD screen of a DSLR camera
A female photographer reviewing photos on the back LCD screen of a DSLR camera

Step 7: Market yourself and find clients

To succeed as a professional photographer, you need to promote your work and attract clients. Create a professional website that showcases your portfolio, services, and contact information. Use social media to share your images, connect with your audience, and build your brand.

Join Fash for direct access to clients seeking photographers in your area. After each successful photography session, ask your clients to post a positive review on Fash and Google.

Consider offering introductory discounts or referral incentives to attract your first clients. Partnering with local businesses or vendors can also help you reach new audiences. As your reputation grows, word-of-mouth recommendations will become one of your most valuable marketing tools.

Step 8: Continue learning and growing

The photography industry evolves quickly, so ongoing education is important. Attend workshops, webinars, and conferences to keep your skills sharp and stay up to date on new techniques and technology. Experiment with different styles and editing methods to keep your work fresh and exciting.

Seeking mentorship from experienced photographers can provide guidance and inspiration as you advance in your career. Stay curious, keep practicing, and never stop learning—these habits will help you thrive in the ever-changing world of photography.

Wedding photographer capturing the bride and groom smiling
Wedding photographer capturing the bride and groom smiling

FAQs about becoming a photographer

Is photography a good career?

Photography can be a highly rewarding career if you enjoy creativity, flexibility, and visual storytelling. As a photographer, you have the chance to capture important moments, express your artistic vision, and work in diverse environments. Many photographers find deep satisfaction in seeing their work published or appreciated by clients.

However, photography is also a competitive field that requires dedication, ongoing learning, and strong business skills. Income can vary widely, especially when you're starting out. Success often depends on your ability to market yourself, build a client base, and adapt to changing trends and technology.

How long does it take to become a photographer?

The timeline to become a photographer varies widely, depending on whether you go to school for it and how much you practice. You can start building your portfolio within a few months, but developing a strong skill set and establishing yourself professionally usually takes 1 to 3 years of consistent practice, networking, and client work.

Do I need a degree to become a photographer?

No, you don't need a formal degree to become a photographer. Many successful photographers are self-taught or have completed short courses and workshops. However, degrees in photography, fine arts, or related fields can provide valuable knowledge and networking opportunities if you prefer a structured learning path.

How much can photographers earn?

Earnings depend on your niche, location, and experience. Entry-level photographers often earn $20,000 to $40,000 per year, while established professionals can make $50,000 to $100,000 or more. Specializing in high-demand areas like weddings, commercial, or fashion photography often leads to higher income.

What equipment do I need to become a photographer?

To become a photographer, you can begin with a reliable camera and a versatile lens. As you grow, you may add lighting gear, additional lenses, and editing software. Many photographers start with entry-level equipment and upgrade as their skills and business develop.

How do I find my first clients?

Start by offering your photography services to friends, family, or local businesses. Build a portfolio with these initial projects, then promote your work through a website and social media. Networking at community events and collaborating with other professionals can also help you find clients.

What are the biggest challenges new photographers face?

Many new photographers struggle with building a client base, pricing their services, and standing out in a crowded market. Consistent marketing, networking, and delivering great client experiences will help you overcome these challenges.